Cookies Policy

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1. What are cookies?

 

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

2. How we use cookies

We use first-party and third-party cookies for several reasons. 

First-party cookies are placed by us or by a third party commissioned by us. are essential for the functioning of our website. They help in managing sessions, maintaining user preferences, and providing necessary website functionalities.

Third-party cookies are cookies that are stored and used by other organizations or websites, which are not directly affiliated with us. These may include cookies used by external providers for a variety of purposes such as web analytics, advertising, or integrating content from social networks, like social plugins. For detailed information on web analytics tools, measurement of reach, and the specific use of third-party cookies, please refer to the relevant section below in this cookie policy.

 

3. Types of cookies we use

    • Essential Cookies: these cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas.

    • Performance and Functionality Cookies: these cookies are used to enhance the performance and functionality of our website but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.

    • Analytics and Customization Cookies: these cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website for you.

    • Advertising Cookies: these cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests.

    • Social Networking Cookies: these cookies are used to enable you to share pages and content that you find interesting on our website through third-party social networking and other websites.

    • Permanent Cookies: these remain on your device for a predefined period and are activated each time you visit our website. They help us remember your preferences and settings for future visits.

    • Session Cookies: these are temporary and only last for the duration of your browsing session. They help our website remember what you selected on the previous page, thus avoiding the need to re-enter information.

    • Flow Cookies: these are used to maintain a conversation between different requests of a user. They are similar to session cookies but are specifically designed for more complex website functionalities.

4. Control of cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in cookie consent banners.

 

5. Use of cookies for web analytics and reach measurement

We utilize Google Analytics, a service provided by Google Inc. (“Google”), to understand how our website is used. Google Analytics employs cookies to identify user preferences and analyze the frequency of website visits.

Data Handling: the data generated by these cookies about your website usage is transferred to and stored on a Google server in the USA.

Usage by Google: Google analyzes this information to compile website activity reports for us and provides additional services related to website and internet usage.

Data Sharing: Google may share this information with third parties that process the data on behalf of Google or when legally required .

 

6. Opting Out of Google Analytics

You can opt out of Google Analytics by using a browser add-on. This add-on provides you with control over how your data is collected and used by Google Analytics. You can download and install this add-on from the following link: Google Analytics Opt-out Browser Add-on.

Once installed and activated, this add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visit activity. It effectively deactivates Google Analytics tracking on the specific device and browser where it is installed.

It’s important to note that if you clear your browser cookies, this will also remove the opt-out add-on’s effect. In such cases, you will need to reinstall or reactivate the add-on to continue opting out of Google Analytics tracking. This is an important step to ensure your browsing preferences remain consistent, especially if you regularly clear your browser cookies for security or privacy reasons.

By using this add-on, you can enhance your control over your personal data and how it’s used for analytics purposes, ensuring a more tailored and privacy-conscious browsing experience.]

 

Beyond the specific tools for opting out of services like Google Analytics, you have general options available within your web browser for managing cookies. Different browsers offer a variety of methods to block and delete cookies that are placed by websites.

    • Browser Settings: you can adjust the settings in your web browser to either block or delete cookies. These settings typically provide you the flexibility to handle cookies from all websites or to make exceptions for trusted sites.

    • How to Access Settings: to modify these settings, you usually need to access the ‘Privacy’ or ‘Security’ settings within your browser’s options or preferences menu.

For a deeper understanding of how to manage and delete cookies, there are several resources available. Websites like All About Cookies (www.allaboutcookies.org) offer comprehensive guides and step-by-step instructions for handling cookies on various browsers.

Becoming familiar with these processes is beneficial as it empowers you to take control of your online privacy and data security. You can decide which cookies to accept, tailor how websites track your browsing activity, and protect your online privacy.

 

9. Most common cookies we use

Below is a detailed elaboration on each type of cookie we use, its provider, and its specific purpose:

Google Analytics (Provider: Google)

    • Purpose: this cookie is integral for understanding user interactions with our site. It tracks aspects like visit times, pages viewed, and user history both on our site and on other sites before visiting ours. This data helps us improve user experience and analyze site performance.

AdWords (Provider: AdWords)

    • Purpose: AdWords cookies facilitate Google’s pay-per-click (PPC) advertising campaigns, helping in tracking and optimizing ad performance.

Hotjar (Provider: Hotjar)

    • Purpose: Hotjar’s cookie gathers non-personal information. Its goal is to enhance the overall website experience by diagnosing technical issues and tracking usage trends without compromising your privacy.

Facebook Pixel (Provider: Facebook/Meta)

    • Purpose: placed by Facebook, this cookie plays a key role in measuring, optimizing, and creating audiences for our advertising campaigns on Facebook. It helps in tracking user behavior and effectiveness of the ads.

VWO (Provider: VWO)

    • Purpose: VWO uses cookies to identify users and analyze their interactions with our website. These cookies don’t store personal data but may collect and save information locally on your device through browser web storage for analytical purposes.

One Signal (Provider: One Signal)

    • Purpose: this cookie is essential for managing push notification subscriptions. It remembers if you’ve subscribed and aids in delivering personalized notifications.

Double Click (Provider: Double Click)

    • Purpose: this cookie is used for advertising purposes. It enables us to advertise across multiple ad servers and is essential for targeted advertising strategies.

We may update this cookie policy from time to time in order to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons.

 

11. Contact us

If you have any questions about our use of cookies or other technologies, please email us at privacy@unitedgambling.org.

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